Daniel House Club Created to Simplify Sourcing
When brothers Alexander and Peter Spalding started an interior design practice, Daniel House Studios, in Portland, Ore. in 2015, they quickly learned how difficult procuring furniture can be. It is complex and takes a lot of time, which costs the typical design firm a lot of money. They wanted to be creative, not spend all their time finding products, managing vendors and handling logistics. They wanted to find a better way, an online platform that would simplify sourcing and logistics so designers could focus on designing. Daniel House Club was born. Chief Executive Officer Alexander Spalding and Chief Brand Officer Peter Spalding designed Daniel House Club (named after their father, Daniel) as a platform that simplifies sourcing and logistics in furniture procurement. All orders have the same flat shipping terms and are priced so small designers can build margin in their business. While Daniel House Club is effectively an online …
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