The End Zone: J+J Flooring Group Sets Sustainability Goals

A number of years ago, J+J Flooring Group had put together some solid sustainability accomplishments, working to improve processes and limit its environmental impacts here and there. Like many other companies, sustainability gains were important, certainly on their radar. But what exactly were they working toward? Russ Delozier joined J+J Flooring Group five and a half years ago as its new Director of Sustainability. He came armed with a background in chemical engineering and eight years of carpet industry experience. When he started in his position, he recognized the missing piece that many interior product companies, while leaders in sustainability compared to many other industries, are still trying to find. “The first thing I did was make an end goal,” said Mr. DeLozier. “When I got here, we were making plays and doing some great things, but there was no end zone, to use a football analogy. There was no …