Ted Moudis Associates Names Macaulay Campbell Director of Brand Strategy
Macaulay Campbell has been named Director of Brand Strategy at Ted Moudis Associates (TMA), a leading architectural and interior design firm. As an integrated member of the TMA design team, leading the firm’s branding practice, Macaulay will help clients explore the multitude of opportunities for brand expression within the built environment. He has 15 years of experience interpreting and visualizing raw data, concepts, processes, and ideas within both the media and editorial world as well as the architecture and design industry.
“Since joining the firm as an Information Design Strategist, Macaulay has played an integral role in the growth of our branding practice, taking on a real leadership role in creating experiences that connect our clients to their new office spaces,” said Ted Moudis, Senior Principal of Ted Moudis Associates. “In his new role as Director of Brand Strategy, Macaulay will be able to build upon his expertise at visualizing and creating graphic and environmental designs that will allow TMA to continue to deliver cutting edge creative solutions.”
Macaulay’s recent work includes the branding for NASCAR’s new Manhattan workspace.
He has developed a TMA Brand Approach that helps clients understand the variety of ways to infuse their brand into newly designed spaces. This approach begins with thoughtful client engagement and provides the foundation for a collaborative working relationship, resulting in branded environments that inspire and leave a lasting impact.
Macaulay holds a bachelor’s degree in visual communications from the Northwest College of Art in Poulsbo, Washington, and a master’s degree from New York University’s Interactive Telecommunications Program.
About Ted Moudis Associates
Founded in 1990 by Senior Principal Ted Moudis, AIA, and headquartered in New York with an office in Chicago and an alliance in London, Ted Moudis Associates is a recognized Top 50 Design Giants firm by Interior Design Magazine. Representative clients include National Football League, Foot Locker, IPG Mediabrands, KCG Holdings, Blackstone, Citco Group of Companies, Kaplan Education, and Tiffany & Co. (www.tedmoudis.com).