A Busy News Week in the Industry
The NeoCon Team at the Merchandise Mart in Chicago announced an interesting solution to ongoing kvetching about problems of access to the 8th floor during NeoCon. They’re closing the 8th floor and consolidating the exhibitors on the 7th saying, “We have heard from many of you, our exhibitors, that traffic is not equitable between the 7th and 8th floors.” Since the announcement, I’ve seen some “Chicken Little – sky is falling” discussions about it, but from where I stand the decision seems rather obvious and entirely rational. This year, the 8th floor appeared to be only about half full and while there were some interesting exhibitors, there were not so many as to make their relocation to the 7th floor impossible. Especially in light of the moves the NeoCon team announced in conjunction with the consolidation. Unfortunately for those of us who use and enjoy the Press Room, it will be …
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