Arper Launches NYC Showroom
A new showroom for contract furniture in New York, especially an established brand like Italian manufacturer Arper, is a welcome sight indeed. Even though the brand’s opening party happened on a rainy Thursday evening, which typically dampens enthusiasm, the showroom, located at 476 Broadway in the trendy SoHo section of town, was filled with interested design professionals eager to see the new space and products the company presented for this occasion. “We have been occupying this space for about four years,” said Claudio Feltrin, CEO of Arper. “We’ve used it primarily as an office for our North American operations, but it is time to open it up to the larger design community. There is a big difference between studying the market outside of its context and inside its context. At this showroom, we choose now to study and work with the market inside the North American context.” Housed in …
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