Meet idesk, the new Cherryman brand
The founder of Cherryman, Frank Lin, is a man of high energy and great expectations. A little more than 10 years ago, he saw an opportunity to shake up the commercial furniture industry by offering what he hoped would be a disruptive value proposition: quality products at a great price and shipped within 48 hours. In his own words, he intended to “revolutionize the value market.” From that beginning Mr. Lin has guided Cherryman to double-digit sales growth every year and expanded its footprint to cover the entire U.S. market through the establishment of additional showrooms and distribution centers, strategically located in or near Los Angeles, Chicago, Indianapolis, Dallas and New York City. Each facility is stocked with Cherryman products, which have until now been primarily wood and laminate casegoods and seating targeting the mid-market. The primary sales target for the enterprise is the dealer whose client needs a desk …
Log in to Continue Reading
