Configura to Exhibit at Stockholm Furniture & Light Fair with Augmented Reality and Special IIDA Presentation

Rendering of Configura’s booth at Stockholm Furniture Fair

Configura, maker of CET Designer software, exhibits at the Stockholm Furniture & Light Fair this Feb. 6-10 with brand-new augmented reality technology and sponsorship of a special presentation featuring International Interior Design Association EVP & CEO Cheryl Durst, Hon. FIIDA, LEED AP. This is Configura’s second year in a row exhibiting at the show known as the world’s leading meeting place for Scandinavian design.

“The Stockholm Furniture & Light Fair is one of Europe’s most important design exhibitions, and it’s right here in our native Sweden. We have many customers that both attend and exhibit at the fair, so it’s important for us to reinforce our brand and meet them here,” Configura CEO Johan Lyreborn said.

Praxik InstantAR

Configura exhibits augmented reality (AR) technology

Through a partnership with Praxik, maker of mixed-reality solutions, Configura will demo new AR technology at the Stockholm Furniture & Light Fair. Praxik has developed a CET Designer Extension, “InstantAR,” that lets CET Designer users “project” their designs into a client’s space using a phone or tablet device.

The InstantAR Extension officially launches on Feb. 15. View a demo online at and experience it in person at the Stockholm Furniture & Light Fair in Booth AG:28.

Configura sponsors presentation by IIDA EVP & CEO Cheryl Durst

Cheryl Durst – Photo by Jeremy Witteveen,

In collaboration with Configura, IIDA EVP & CEO Cheryl Durst, Hon. FIIDA, LEED AP, presents Every Where Has a Why: The Future of Human-Centered Workplace Design at the Stockholm Furniture & Light Fair. The presentation is part of the official Stockholm Design & Architecture Talks™ at the fair. Configura’s sponsorship of the session includes fika – coffee and pastries.

“Durst will highlight how a strong sense of place continues to be a key driver of culture within organizations,” Configura Vice President of Global Customer Experience Tracy Lanning said. “She’ll examine the intersection of people, place and purpose in the workplace and the role designers have in creating office spaces that take human-centered design to the next level.”

Durst’s presentation at the 2018 Stockholm Furniture & Light Fair takes place Feb. 8 at 1 p.m. local time in space K12. The event is open to all. Participants can register in advance at

About Configura

Configura creates intelligent space-planning software for manufacturers, dealers and designers in the Contract Furniture, Kitchen and Bath, Material Handling, Industrial Machinery, and Laboratory and Healthcare industries. The company’s software products, including CET Designer, are used by more than 10,000 people around the world. Configura Sverige AB, the parent company, is headquartered in Linköping, Sweden, with commercial operations in Gothenburg, Sweden; Grand Rapids, Michigan, USA; Kuala Lumpur, Malaysia; and Shenzhen, China. Founded in 1990, Configura is privately owned with over 160 employees worldwide and annual sales of more than $18 million USD. More information at

About CET Designer

Based on technology created by Configura, CET Designer is intelligent, highly visual and intuitive space-planning software that simplifies specifying and selling of products in a variety of industries. It’s a complete solution that quickly and accurately handles every step of the sales and order process. In CET Designer, components that represent manufacturers’ products look and behave like actual products. Users drag and drop components into 2D and 3D virtual environments; behind the scenes, the software tracks components, calculates pricing and prevents user errors. Users can create and generate layouts, quotes, photorealistic renderings, movies, installation drawings, reconfigurations and bills of materials – in other words, everything needed to propose on work and place orders. CET Designer is the future of space planning. More information at