Winners of the IIDA/Contract Magazine Showroom & Booth Design Competition at NeoCon

The team at the BuzziSpace showroom. All images courtesy IIDA.

The International Interior Design Association (IIDA) proudly announces the winners of the IIDA/Contract Magazine Showroom and Booth Design Competition. This competition honors outstanding creativity in corporate branding initiatives for showroom and booth design at NeoCon. Judging for all showrooms and booths took place on Sunday, June 11, 2017. All winners were announced and celebrated at NeoCon, with Best of Competition honors going to BuzziSpace, designed by BuzziSpace Studio.

“This annual competition challenges designers and manufacturers to create uniquely branded experiences that educate and entertain in limited space,” said IIDA Executive Vice President and CEO Cheryl S. Durst, Hon. FIIDA, LEED AP. “The winning showrooms and booths at this year’s competition were not only visually stunning, they also created a lasting impression on attendees. We congratulate the firms and manufacturers for their outstanding work at NeoCon 2017.”

The jury panel reviewing this year’s competition included Kelly Ennis, IIDA, The Verve Partnership, Baltimore, MD; Ginger Gilden, IIDA, IA Interior Architects, New York, NY; Jane Hallinan, IIDA, Perkins Eastman, Pittsburgh, PA; and Steven Smith, IIDA, Christopher Architecture & Interiors, Birmingham, AL.

The winners of the 2017 IIDA/Contract Magazine Showroom and Booth Design Competition are:

Steelcase showroom

Large Showroom – 4,000 sq. ft. or larger
Company: Steelcase
Designer: Steelcase Design Studio
Location: Suite 300

Small Showroom – Under 4,000 sq. ft.
Company: BuzziSpace
Designer: BuzziSpace Studio
Location: Suite 10-111

SurfaceWorks showroom

Large Booth – 400 sq. ft. or larger
Company: SurfaceWorks
Designer: Full Circle
Location: Booth 7-5093

TURF Design showroom

Small Booth – Under 400 sq. ft.
Company: TURF Design
Designer: Justin Gillette & Dustin Headley
Location: Booth 7-2036

Winners of the IIDA/Contract Magazine Showroom and Booth Design Competition will be featured on the IIDA website and the Contract magazine website at and promoted to more than 300,000 followers on IIDA social media. For more information, contact Liz Moran, IIDA design competition director at

About International Interior Design Association
The International Interior Design Association (IIDA) is the Commercial Interior Design Association with global reach. We support design professionals, industry affiliates, educators, students, firms and their clients through our network of 15,000+ members across 58 countries. We advocate for advancement in education, design excellence, legislation, leadership, accreditation, and community outreach to increase the value and understanding of interior design as a profession that enhances business value and positively impacts the health and well-being of people’s lives every day.