Newest collection of Ultratech® brand expresses how touch and color are interwoven
Ultrafabrics, the maker of intelligent performance fabrics, launched Wired, a new collection created for its hand and matte finish, with a grain inspired by technology.
At a time in which people are hyper-connected to the world and others around them via technologies, it is essential to also connect with their personal selves, their well-being and surroundings. Taking note of the present and living in the moment through sensorial experiences, Wired expresses how touch and color together speak to human interactions and emotional connections with the physical world.
With Wired, a unique tactile feel appeals to the haptic sense; a gentle layering of color (in 12 different hues) provides depth of design; and parallel and perpendicular lines create a sense of technological movement.
“The new Wired collection is a prime example of what our Ultratech brand promises: state-of-the-art performance with an unmatched sensory experience,” says A.R. Swan, Director of Marketing.
In addition to its unmatched look and feel, the Wired line, like all other Ultrafabrics products, is made with intelligent, high-performance polyurethane material, meticulously designed and built to last. With the new collection, Ultrafabrics has created the ultimate blend of innovation, performance, feel and aesthetics.
Ultratech | Wired is GREENGUARD Gold certified and meets the Healthier Hospitals Safer Chemicals Challenge, V2.0.
About Ultrafabrics
With decades of polyurethane craftsmanship, Ultrafabrics is reshaping the world of performance fabrics – one surface at a time. Made by humans, for humans, our passion is the creation of unrivaled sensorial experiences and changing the definition and expectation for what a performance fabric can be, do and feel like.
For more information contact: A.R. Swan | aswan@ultrafabricsinc.com | 914.460.7033
Ultrafabrics Inc. | 303 South Broadway | Tarrytown, NY 10591 | USA | T 914.460.1730 | F 914.631.3572 | www.ultrafabricsinc.com
Ultrafabrics Europe, Ltd. | 114 The Burrows, East Goscote | Leicester, LE7 3XD | United Kingdom | T +44 116 260 9625 | ufe@ultrafabricsinc.com