Turf to expand Chicago presence at THE MART
18,000+ square foot space to support Turf’s growing brand in its home city
Award-winning acoustics company Turf has signed a long-term lease for new space at THE MART in Chicago to serve as an office and flagship experience center beginning in spring 2024. Turf will remain on THE MART’s tenth floor, moving down the hall to an 18,682 SF corner space at Suite 1048. The move comes following a time of exponential growth for Turf, with a more than 70% growth in 2022.
The space at THE MART will act as a complement to Turf’s also expanding Gilberts, Ill. headquarters and production facility, deepening its Chicago roots. With this expansion, Turf cements its position as a top creative force in the commercial design world and as the leader in innovative acoustic solutions.
“We’re excited to continue our successful partnership with THE MART in this new space,” explains Turf President Rob Perri. “We look forward to creating a design office and showroom experience so clients can see the power of Turf’s creativity from sketch to build.”
Turf opened its first MART experience center in June 2022 to demonstrate the impressive custom capabilities, colors, and performance of its product line. The new space, at more than triple the size of its first and with research and design by Chicago-based geniant and Eastlake Studio, will be infused with a similar interactive approach. The company’s sales, account management, project management, design, and engineering teams will all work out of THE MART upon the space’s opening.
“We are so thrilled that Turf has chosen to expand its footprint at THE MART, leasing over 18,000 square feet on the 10th floor,” adds Byron Morton, Vice President and Co-Head of Leasing, THE MART. “TURF opened its first showroom at THE MART in 2022. After experiencing the energy in the building and learning about our soon-to-debut amenity package, TURF decided that THE MART is the perfect environment to expand its presence with a combined use for a showroom and a creative and innovative office space for their team to work year-round. We are proud to be a vital component of Turf’s overall business strategy, and we look forward to continued collaboration and success in the future.”
About Turf Design
Since 2016, Turf has collaborated with designers and architects to create acoustic solutions that produce welcoming spaces. Turf’s artful acoustic solutions – ranging from ceiling baffles, wall tiles, screens, and more – are effortless to adopt, adapt, and install. From an in-house developed color palette to research-centered product development, each Turf design results in smarter products, processes, and tools so that designers and architects can focus on creating and leave the noise behind.
Turf seeks to design a cleaner, greener built environment with solutions that meet the most intensive sustainability standards, and processes that minimize waste and energy at every step. Using 60% pre-consumer recycled PET felt keeps Turf products 100% recyclable, and on-demand manufacturing keeps inventory-associated waste low. At Turf, yesterday’s scraps are tomorrow’s solutions; it’s either recycled into a high-energy-value fuel or experimented with to create new innovative solutions. Headquartered in Chicago, the Turf team is constantly pushing the boundaries of the felt material to produce tools for architects and designers to effortlessly turn their visions into reality.