Rosendahl Design Group North America is proud to announce its newest collaboration with UMAGE, one of Denmark’s most forward-thinking and inspiring design brands. This partnership, which will take effect January 1, 2026, marks another important step in Rosendahl Design Group’s strategic expansion into the categories of furniture and lighting—further strengthening its position as a leading destination for timeless Scandinavian design in North America.
This collaboration also continues the evolution of the Danish Design Collective, Rosendahl Design Group’s growing family of iconic Danish brands in the United States. Earlier this summer, the company took its first major step into furniture with the launch of FDB Møbler, one of Denmark’s most historic and respected design houses. Now, with UMAGE joining the portfolio, the Danish Design Collective becomes an even more complete reflection of modern and classic Scandinavian design values.
Founded in Copenhagen in 2008, UMAGE is celebrated for its modern interpretation of Danish design; combining aesthetics, simplicity, and functionality with a deep commitment to sustainability. The name “UMAGE,” meaning “making an effort” in Danish, captures the brand’s ethos: creating extraordinary designs that bring beauty and purpose together.
Over the past decade, UMAGE has established a strong presence in the US through selective distribution, earning recognition among retailers and consumers for its thoughtful craftsmanship and adaptable Nordic style. By joining forces with Rosendahl Design Group, both companies aim to build upon this proven success, leveraging RDG’s established logistics network and strong relationships across the design and retail sectors.
“UMAGE has created an exceptional universe of design that blends beauty, quality, and sustainability in a very modern way,” says Thomas Perez, CEO of Rosendahl Design Group North America. “The brand’s proven appeal in the US gives us a strong platform to build on, and together, we can offer customers a broader and more dynamic range of Danish design from lighting and furniture to accessories and decor.”
A Shared Vision of Design and Sustainability
UMAGE’s philosophy is rooted in the Nordic tradition of creating functional designs that last. Each piece is crafted with attention to detail and designed for flexibility—from multi-purpose furniture to modular lighting systems. Products are flat-packed to minimize carbon footprint and optimize transport efficiency, reflecting the brand’s long-standing dedication to environmental care.
Rosendahl Design Group shares this same commitment. Founded in 1984, the company represents eight renowned Danish design brands, including Rosendahl, Kay Bojesen Denmark, Kähler, Lyngby Porcelæn, Bjorn Wiinblad, Holmegaard, Arne Jacobsen Clocks, and JUNA, along with FDB Møbler, now joined by UMAGE. Together, these brands form the foundation of a Danish Design Collective that represents a comprehensive Scandinavian design portfolio spanning tableware, decor, glassware, furniture, and contemporary lighting.
With this new collaboration, UMAGE furniture will be distributed through Rosendahl Design Group’s distribution network, ensuring streamlined logistics and exceptional service for retailers and partners across North America.
“We are truly excited about this collaboration,” says Jacob Nannestad, CEO and Co-founder of UMAGE. “By partnering with Rosendahl Design Group, we are joining a family with the necessary scale to reach a larger audience; one that shares our mindset, values, and long-term vision for bringing Danish design to the world in a responsible and beautiful way.”
About UMAGE
UMAGE is a Danish design brand founded in Copenhagen in 2008 by Jacob Nannestad and Søren Ravn Christensen. The company creates lighting and furniture that combine modern Scandinavian aesthetics with functionality and environmental care.
UMAGE’s designs are flat-packed to optimize logistics and reduce environmental impact, while every product is crafted with flexibility, quality, and timeless beauty in mind. Today, UMAGE’s collections are available in more than 1,500 stores across 50 countries worldwide.
To learn more, visit www.umage.com.
About Rosendahl Design Group US
Rosendahl Design Group is a distinguished multi-brand consortium uniting nine celebrated Danish brands known for their timeless and functional designs. With headquarters in Hørsholm, Denmark, and North American operations based in New York, the group’s mission is to bring Scandinavian craftsmanship and design heritage to a global audience.
Rosendahl Design Group North America presents a unified showcase of Danish design excellence, from heritage brands like FDB Møbler, Holmegaard, Kahler and Kay Bojesen to more contemporary innovators such as UMAGE.
The company’s vision is to champion products that balance beauty and utility, encouraging conscious consumption and enduring value. Rosendahl Design Group North America serves as the central hub for distribution, sales, and marketing for the group’s brands across the continent.
In 2024, Rosendahl Design Group achieved B Corp certification, affirming its commitment to sustainability, responsible business practices, and high environmental and social performance standards.
For more information, visit www.us.rosendahl.com or contact Thomas Miang Perez, CEO, at tmp@rdg.us.