Shaw Contract unveils a new custom broadloom and rug collection inspired by light, celebration, and unforgettable experiences.
Shaw Contract has unveiled its Radiant Custom Collection, a stunning new selection of broadloom and rugs designed to bring luxurious energy and elegant storytelling to hospitality interiors. After its sneak preview at HD Expo in May 2025, Radiant is now available in the market.
Drawing inspiration from the shimmer of sequins, the texture of beading, and the glow of metallics, Radiant translates opulent adornment into a contemporary design language for flooring. Across three construction platforms, Axminster, ColorCraft Pro, and ColorPoint, this collection brings light and texture to life, creating immersive environments where guests feel celebrated and connected.
“Luxury is more than aesthetics; it’s about crafting and savoring unforgettable experiences,” said Carrie Stevens, Hospitality + Multi-Family Marketing Director at Shaw Contract. “Radiant embodies the celebratory essence of life’s most meaningful and grand occasions.”
With the ability to customize up to 16 colors, and minimums beginning at just 200–500 square yards, Radiant provides flexible solutions for public spaces, guest rooms, corridors and custom rugs in full-service hospitality environments. From subtle shimmer to bold brilliance, designers can tailor each product to reflect a property’s brand, story or overall ambiance.
What sets Radiant apart is its embrace of light as a design element. Whether it’s the interplay of shine and shadow or the layered detailing that mimics couture embellishment, each pattern captures the transformative energy of celebration. The result is flooring that doesn’t just support a space—it enhances mood, memory, and experience.
Born from a desire to reflect the joy of gathering and the power of connection, Radiant also aligns with Shaw Contract’s mission to positively impact people and the planet. Each piece is thoughtfully constructed with sustainability in mind, while supporting designers in crafting expressive, immersive interiors.
The Radiant Custom Collection is ideal for hospitality designers, specifiers and architects working on luxury hotels, lounges, ballrooms and guest rooms. It speaks to a lifestyle of elegance and celebration, where materials do more than meet functional needs; they shape moments.
Explore the Radiant Collection and Shaw Contract’s full product catalog at shawcontract.com.
About Shaw Contract
Shaw Contract is a commercial flooring brand within Shaw Industries Group. Shaw Contract supplies broadloom carpet, carpet tile, rugs, engineered hardwoods and resilient flooring to commercial markets worldwide. Headquartered in Cartersville, Ga., we aim to create products and solutions that positively impact people and the planet. Learn more about us and our sustainability pledge, People Together, Planet Forever, at shawcontract.com.