Sales Leadership to Strengthen Across the Midwest and Capital Region Markets
Allseating, a leader in the design and development of seating solutions, welcomes Lisa Hogan as its new Regional Sales Director. Continuing to build Allseating’s momentum across the U.S., Hogan will focus on strengthening dealer partnerships, deepening customer relationships, and identifying strategic growth opportunities across the Midwest and Capital Region, including ND, SD, NE, KS, MN, IA, MO, WI, IL, MI, OH, as well as DC, VA, and MD.
“Lisa leads with a true commitment to understanding people,” said Cindy Lawton-Moreby, Vice President of Sales at Allseating. “That mindset, paired with her penchant for mentorship and her passion for building authentic relationships to drive growth, will play a key role in bringing Allseating’s versatile portfolio to more clients across key regions.”
A results-driven leader with more than 25 years of sales and marketing experience across the contract furniture, hospitality, senior living, and commercial industry sectors, Hogan brings a collaborative leadership style that aligns with Allseating’s culture and vision for continued growth. Known for her strategic mindset and customer-first approach, Hogan has a proven track record of accelerating revenue growth and supporting long-term business success.
“From the moment I met the team, I was struck by the people, the culture, and the pride behind Allseating’s products,” said Hogan. “I hope to carry that spirit of collaboration and care into my new role, leading with curiosity, purpose, and a commitment to supporting our team, partners, and clients.”
Hogan’s career highlights include strategic collaboration and sales growth with North America’s largest senior living dealer and driving partnerships with leading restaurant chains and organizations across the U.S. and Canada. Prior to joining Allseating, she served as Senior Sales Director, Canada at Fortessa Tableware Solutions and as National Accounts Director at MITY Inc.
ABOUT ALLSEATING
For over 40 years, Allseating has been a leader in the design and development of solutions that adjust to the needs of customers in the office, educational, hospitality, and healthcare industries. Our 100,000-square-foot facility in Toronto, Ontario, Canada, is home to our broad line of seating solutions. Whether it’s through innovative designs or comprehensive service programs, we’re always working at making people feel comfortable and productive.
For more info, visit our website: www.allseating.com.