My Resource Library (MRL) and Avanto announce a landmark merger, bringing together two of the commercial interiors industry’s most trusted platforms under one unified brand: MRL, powered by Avanto. The combined organization represents a pivotal shift for an industry that has experienced fragmentation and marks the first time the full project lifecycle, from design exploration to financial execution, can be supported within a single, connected experience.
For 14 years MRL has served as the industry’s go-to destination for product discovery, manufacturer relationships, and design inspiration. Avanto brings an AI-powered operational and intelligence layer through the Avanto and Strata platforms that orchestrates workflows, protects margins, and eliminates the disconnect between design and delivery. Together, they bridge what has historically been a divide: the front-end world of design and specification, and the back-end world of operations and execution.
“MRL was built on the trust of the industry’s most respected brands and professionals,” said Jeff Carlson, President of MRL. “Joining forces with Avanto means we can finally close the loop between inspiration and execution and deliver something the industry has never had before: true end-to-end visibility.”
The merger creates a more connected ecosystem for the manufacturers, dealers, designers, reps, and installers who power the built environment. By reducing fragmentation, improving collaboration, and delivering greater visibility across the project lifecycle, MRL powered by Avanto enables every stakeholder to move with clarity, precision, and speed.
“This is not simply a merger of two companies. It represents a new approach to connecting people, processes, and information across the commercial interiors industry,” added Matt Danyliw, Avanto’s President. “Avanto was built to eliminate the operational chaos that costs dealers and manufacturers time and margin every single day. Together with MRL and Agentic Dream, we now have the reach, the relationships, and the technology to reshape how this industry works.”
“The commercial interiors industry has been waiting for someone to take AI seriously — not as a buzzword, but as a genuine force multiplier for the people doing the work,” said Leo Vargas, CIO at Avanto. “With MRL’s reach and relationships, we have the scale to set a new standard for what technology looks like in this industry.”
MRL powered by Avanto brings together a comprehensive portfolio of products and experiences serving every corner of the commercial interiors ecosystem including My Resource Library, Avanto, Strata, the MRL media app, Delve Magazine, in addition to the Delve Series of events and the North American Independent Rep Council.
“Connection has always been the heartbeat of this industry — not just the digital kind, but the kind that happens across a trade show floor, at a Delve event, or over a conversation that turns into a long-term partnership. What this merger makes possible is something we’ve always believed in: a platform where those relationships don’t just happen by chance. They’re supported, sustained, and strengthened,” stated Laura Carlson, Principal at MRL.
To learn more about the merger, visit https://www.goavanto.com/mrl-powered-by-avanto
About My Resource Library
My Resource Library is the commercial interiors industry’s most trusted resource and connection platform, serving manufacturers, dealers, designers, reps, and installers for more than 14 years. MRL powers product discovery, industry education, media, and community through a growing portfolio of platforms and experiences.
About Avanto
Avanto is an AI-powered workflow and intelligence platform purpose-built for the commercial interiors industry. Through its Avanto and Strata platforms, Avanto orchestrates the operational layer between design and delivery — connecting stakeholders, protecting margins, and creating the visibility and precision that modern dealerships and manufacturers demand.