Louis Poulsen Names New PR & Marketing Manager, North America
Louis Poulsen, Danish house of light, is excited to announce the appointment of Austin Durling as its new PR and Marketing Manager for North America. Durling will work alongside Carly Conelli, CEO, North America, in the newly established Louis Poulsen head office in New York, an extension of the brand headquarters in Copenhagen, Denmark.
Durling is an experienced design and lifestyle manager with a background working across the art, home, and design industries. He previously supported the PR efforts for organizations including Kohler, Cosentino, TEFAF, Benjamin Moore, and Chihuly Studio. Durling most recently managed all aspects of PR strategy and activations for Dutch e-bike company, VanMoof.
With his extensive knowledge of the design landscape, Durling will support Louis Poulsen’s brand growth strategy through the creation and implementation of marketing initiatives in top priority markets: the United States and Canada.
Durling’s appointment is part of Louis Poulsen’s new structure for North America, which went into effect on January 1st, 2023, with a focus on building trade, retail, and direct to customer ecommerce relationships.
About Louis Poulsen
Established in 1874, the original house of light Louis Poulsen creates iconic products that provide exceptional light. Honoring the Danish design tradition, Louis Poulsen designs are based on the principle that form follows function. Working in close collaboration with prominent designers like Poul Henningsen, Arne Jacobsen, Verner Panton, Vilhelm Lauritzen, Øivind Slaatto, Olafur Eliasson, Oki Sato and Anne Boysen, Louis Poulsen continues to build on their legacy of creating luxury lighting, with the help of passionate craftmanship, quality materials and innovative designs. Louis Poulsen has established itself as a leading global architectural and decorative lighting brand and has a global presence with showrooms in Copenhagen, Miami, Oslo, Tokyo, Singapore and Dusseldorf.
Additional information is available at www.louispoulsen.com