Comprehensive Research Study Examines Interior Design Industry
Interior Design, the leading global brand that informs, connects and influences design professionals and industry experts through engaging content and a comprehensive platform of products, tools and services, today released the 2017 Universe Study, an independent, blind research study of the interior design profession, conducted from May through July of 2017. 2017 marks the first time that the results of the Universe Study have been made available to the general public.
The Universe Study sampled North American design firms specifying at least $500,000 worth of products annually, and analyzed over 3,200 responses. The study was also syndicated with ASID, IIDA, IDC, CDECA, theMART and other associations. All data reported is based on a statistically significant sample of designers, and all numbers are estimated based on this sample. The study is broken down into five categories: Profile of Interior Design Universe, Personal Profile of Interior Designers, Profile of Interior Design Firms, How Interior Designers Work and State of Design Influence.
Because of the magnitude of the study, which is conducted entirely by Interior Design’s Intelligence division, the Universe Study is conducted once every three years, with the last study taking place in 2014. Key findings from this year’s study included:
- An increase in both the estimated number of firms and designers in the Universe
- A significant increase in the value of product specified annually ($77.95B) since the 2014 study
- A 98% optimism rating by designers surveyed
Additionally, the vast majority of designers remain generalists, working across multiple segments; however, Workplace, Residential and Hospitality hold the top three positions as the largest segments again in 2017. Further, designers continue to rely on professional publications as the primary resource for inspiration, however, reliance on digital (such as social media and publication websites) has increased by 12% since 2014. Interior Design remains the most widely read professional design publication, with 84% of designers reading the magazine, and website visited, with 73% of designers visiting the site.
“The Universe Study is the single most comprehensive body of research conducted within the interior design industry. The information gleaned from the designers surveyed is an incredibly valuable insight into the industry in its current state, as well as where it is headed in the future. Interior Design is incredibly proud to be at the forefront of this industry-defining research,” said Carol Cisco, Publisher, Interior Design.
For questions about the Universe Study or to receive a copy, email idresearch@interiordesign.net.
About Interior Design
Interior Design is the leading global brand that informs, connects and influences design professionals, business leaders and industry experts through engaging content and a comprehensive platform of products, tools and services. A trusted resource for design innovation, design solutions and design experiences, Interior Design offers more than a point of view; it is the transformative voice of design.