IFI today announces a new platinum partnership with global commercial flooring manufacturer Shaw Contract.
Shashi Caan, CEO of IFI remarked, “We at the International Federation of Interior Architects/Designers are delighted to announce our partnership with Shaw Contract as a Platinum Sponsor. We share a mutual commitment to the improvement of life quality through smart design ideas and solutions that will advance the societal impact of design at a global level. We are proud to work closely with Shaw Contract to continue connecting design and industry experts to build a strong world community through design innovation.”
The partnership will provide IFI members with design insights and intelligence, particularly related to commercial workspaces. It also represents a new international collaboration that will maximize Shaw Contract’s marketing reach with IFI’s design leadership across the world.
The partnership positions Shaw Contract as a premier international flooring solutions resource and IFI as the leader in design relevancy.
Todd Jarvis, Global Marketing Director of Shaw Contract comments: “Partnering with IFI on a global level is one more way for Shaw Contract to demonstrate our commitment to supporting and celebrating the contribution of the Architect and Design community around the world. We look forward to collaborating with IFI members on solutions that benefit the entire design industry, especially in these challenging, and rapidly evolving, times. Together, we can all make a difference.”
Shaw Contract’s sponsorship includes visibility at all major IFI events and programs including the biennial IFI General Assembly (IFI GA) meeting, IFI Global Awards Program (IFI GAP), IFI World Interiors Day (IFI WID), IFI Luminary Experts, Architects & Designers Speaker Series (IFI LEADS), IFI Advancing Current Topics Speaker Series (IFI ACTS) and IFI@SALONE.
About Shaw Contract
Shaw Contract is a premier commercial flooring brand of Shaw Industries, the world’s largest carpet manufacturer, and a subsidiary of Warren Buffet’s Berkshire Hathaway. We make products to create a better, fairer future through design. A pioneering manufacturer of the Cradle-to-Cradle approach, we are actively designing solutions with our customers in the areas of Material Health, Circular Economy, Carbon Impact, and Diversity, Equity and Inclusion. Our manufacturing facilities, showrooms and sales/service teams are located across the APAC, EMEA and Americas regions to meet the local needs of the Architect and Design community. www.shawcontract.com
About IFI
Founded in 1963, IFI – the International Federation of Interior Architects/Designers is the preeminent and only world organization conceived to coalesce the world Interior Architecture/Design communities, policymakers, experts and enthusiasts. IFI mandates supporting the improvement of humanity through and by design. Bringing together designers worldwide, we build fellowship to foster design excellence and to share the discipline’s knowledge, while evolving global-scale topical matters for resolution. At the world level, acting as the ‘UN’ for Interiors, IFI’s responsibilities include comprehensively strengthening professional knowledge, caliber of work and integrity of practice, as well as promoting the value of quality design and advancing its impacts. www.ifiworld.org