Daniel Germani Named as Creative Director for GANDIABLASCO
Gandia Blasco S.A. has recently announced its decision to name Daniel Germani as the new Creative Director of its outdoor furniture brand. The architect and designer shares the same belief as GANDIABLASCO in the continual need to promote design and innovation, a vision he shares with the brand that underlines its creative strategy and prominent position on the international market. This new appointment is further proof of the commitment to excellence by the company and all its various brands presided over by José A. Gandía-Blasco, Creative Director.
“Working with Daniel has been really easy from the beginning, we share the same vision. Daniel’s wide ranging experience in the design sector can open up interesting new territories to explore for the GANDIABLASCO brand without abandoning our essence or philosophy.” – José A. Gandía-Blasco.
Daniel Germani designs and develops products for leading businesses in the furniture sector. His intuitive creative vision represents the best of GANDIABLASCO values and its straightforward design philosophy: a good design should always be honest and inspiring.
“It’s an honor for me to be able to be a part in the creative process of GANDIABLASCO. A dream that I have had since early on in my career. I’ve always loved GANDIABLASCO’s world and having the chance to lead the Creative Direction fills me with pride. My job is to work with the brand in this new phase respecting its history and the extraordinary vision of its founder, José Gandía-Blasco.” – Daniel Germani.
One of the first tasks faced by Daniel Germani is to help develop the new collections, lead the forging of strategic alliances with other companies working in the sector as well as the refurbishment of the Gandia Blasco S.A. corporate headquarters in SOHO, New York together the other company showrooms.
Daniel Germani is the Creative Director and Founder of Daniel Germani Designs, a firm specializing in custom modern furniture, interior design and architectural renovation. After earning his architecture degree in his country of Argentina, Daniel spent eight years in Europe working in various creative and entrepreneurial endeavors. While his firm is based out of Phoenix, Arizona, Daniel travels the world doing collaborative design work with leading global brands such as Cosentino, Brown Jordan Outdoor Kitchens and Riva 1920. Daniel’s global design leadership has earned him several panel engagements at top industry conferences and fairs: The Montreal World Design Summit, panels at London’s Clerkenwell Design Week, and at the 2017 and 2018 Kitchen and Bath Industry Show (KBIS). His aesthetic is influenced by the Bauhaus, Oscar Niemeyer, Le Corbusier, Mies and Frank Lloyd Wright, and his philosophy is simple: good design should always be honest and inspiring.
About Gandia Blasco S.A.:
Founded in 1941 the family owned firm was known for manufacturing blankets. Since the year 2000 José Gandía-Blasco Canales has focused the company’s activities on the design of outdoor furniture with an architectural character, launched to evoke a life philosophy inspired by its Mediterranean roots which brought the company to more than 90 countries. In 2005 Gandia Blasco A.S. expanded worldwide. The quality of its designs, its passion for outdoor living, the ongoing collaboration with architects and industrial designers from different countries has all helped consolidate the company’s team work as well as defining its unique approach. Since then the company’s activities are organised under three brands: GANDIABLASCO, GAN and DIABLA. www.gandiablasco.com