Communicating the Value with Bouchon, Domitalia’s Best Seller Stool


Bouchon_amb02_Domitalia_1It has been demonstrated that marketing objects under one’s own brand is a strong tool of communication that adds value to the same.

Domitalia, an Italian company of excellence in the furniture design industry, offers a unique and complete customization opportunity with the Bouchon series: the stool designed by Radice &Orlandini design studio and today’s bestseller both in Italy and abroad.

The Bouchon stool is indeed well-suited for branding, even in large quantities,thus making it possible to fully integrate the product within the coordinated communication of a wine bar, cellar, hotel, restaurant, office or corporate clubhouse.

Iconic, fun, eclectic, but also comfortable and available in 3 different sizes, Domitalia’s Bouchon stools are perfectly suitable for private or professional use. The seat, in natural cork and supported by a rod steel frame, evokes a cork of a champagne bottle, but in a gigantic format… A toast of good omen to brands of excellence for the new year.  –

Bouchon_logo_Domitalia_1Product information:
Bouchon stool series
Design: Radice Orlandini design studio
Company: Domitalia

Seats and stools with a natural cork seat and a white, rust, anthracite and satinated aluminum varnished rod metal frame in a height of 46, 66 or 76 cm. The outdoor version, for which metal and cork are specifically treated, is also available to ensure the full integration of this product both indoors and outdoors.

Material of the seat: non-toxic and resistant, cork is a natural raw, renewable and high quality material. It is achieved without cutting trees, therefore in full respect of the environment. Furthermore, cork does not affect the precious natural reserve and is easily recyclable.


The company is specialised in the production of seats, tables and furnishing accessories for residential and contract use. The firm’s activities began over 40 years ago, with the last 25 years under the leadership of majority shareholder Alessandro Ferluga, representing a dynamic and flexibility reality able to satisfy diverse requirements, thanks to the depth of its product range and the vastness of its collections. In addition to the well-being of the customer, great attention is focused on the search for new technologies, to the enhancement of design development and the use of new ecological materials, priorities that have permitted the recent achievement of FSC, PEFC and ISO9001 certifications.