20 years of CIFF: 40th CIFF Shanghai, Sep. 11-14
Marked by the theme “Better Life, Better Work”, the 40th edition of the China International Furniture Fair will be surprising, both for the high quality of the products on show and for the excellent events scheduled to celebrate 40 memorable editions.
Running from 11 to 14 September 2017, in Shanghai Hongqiao, at the National Exhibition & Convention Center, CIFF will host more than 2,000 exhibitors who will occupy 400,000 square metres of exhibition space, and 100,000 professional visitors expected, already 121.3% more pre-registered than in the same period last year. There will also be a richly packed calendar of events to celebrate the 20 years of CIFF activity, with 40 editions, each one memorable for different reasons.
20 years together “Two Decades of Sharing, Two Cities of Excellence”
The 40th anniversary of CIFF celebrates the incredible variety offered, which has allowed the fair to experience 40 editions in an infinite number of different ways. In addition to being hosted in two strategically located Chinese cities, the incredible quantity of commodity sectors (furniture for modern and classic home, furnishing accessories, furnishing fabric, furniture for outdoors and leisure, office furniture, hotel furniture, metal furniture, furniture for public spaces, materials and machinery for the furniture industry) provides a full view of the furniture sector and of the industry as a whole.
With the “Fashion Home, Dream Life” theme, the Home Furniture section will accommodate high-quality and technologically advanced furniture that can improve the quality of domestic life; companies from all over the world will be divided between International Hall, Design Hall, Customized and Smart Home Hall, Modern Furniture Brands, European & American Lifestyles, Sofa Brands, Sofa Premium and Sleep Centre.
With the “Bring Nature Home” theme, in the 30,000 square metres dedicated to this sector, the Outdoor & Leisure section will host approximately 150 companies who can provide complete solutions for both residential and commercial spaces.
The pavilions dedicated to Homedecor & Hometextile will tackle the theme: “Decorate to make your dream come true”, hosting companies who can interpret the new trends in interior decoration.
“Create a Lively Workspace” is the name of the pavilions dedicated to Office Furniture,which is proving to be one of the largest and most important showcases in eastern China.
In the next edition, the Furniture & Raw Material section with the theme of “All you need to make great furniture” will be connected to the Home Furniture section, therefore creating continuity and setting up an integrated trading platform.
The 40th edition of CIFF will also host the awards ceremony for the winners of the Pinnacle Awards Asia-Pacific 2017, the prestigious design award promoted by CIFF, the American Society of Furniture Designers (ASFD) and the US High Point Market. Winners of 16 categories are selected by 19 renowned judges from the world’s furniture design sector, revealing the fascinating charm of oriental design to the world.
The third edition of EAST Design Show will tackle the theme of “tea art” and will display all the appeal and strength of Asian design and artisanship. The renowned designers and curators of the show, Mr. Zhu Xiaojie and Mr. Hou Zhengguang, together with the director and colour director Jianming, will invite visitors to sit down and enjoy a cup of delicious tea.
100 designers from the Wall Art gallery have signed original tea sets. In addition to this, the products of more than 30 Swedish and Chinese designers and students will display the originality and integration of Nordic and eastern design.
East Design Show will truly be a wonderful opportunity to see and appreciate the high level of Asian design, and to discover young talent.
Witness the Pinnacle-Hongqiao Design Forum
The “Witness the Pinnacle” will be held on 12 September, and during this event the world-famous designer Masayuki Kurokawa, the famous American designer Jonathan Adler and Brent D. Smith, Director of Ralph Lauren Asia Pacific will share their knowledge and expertise. Morever, Frederic Spector, Professor of the Rhode Island School of Design, will set up a round table with Chinese designers.
Hurun Home Art Exhibtion
The “HURUN HOME” art exhibition, organised by CIFF and by the Hurun Research Institute, will demonstrate a collection of exquisite Chinese art pieces and promote promising young eastern designers.
Office Life Theme Pavilion
This year the Office Show will tackle the theme of “Joyful Office”. Designed by Mr. Xu Zhaoming, it will showcase an office that is stimulating, that can be welcoming: a space that is very different from a traditional, rigid office.
Domestic & Foreign Trade Matching
One of CIFF’s priorities has always been to create new business opportunities for exhibitors and professional operators, thus fostering the domestic and international markets. This year a new discussion platform will facilitate fruitful meetings.
CIFF & Tmall Deco Carnival
Continuation for the project between CIFF and Tmall, the largest Chinese B2C online sales platform belonging to Alibaba Group: CIFF & Tmall Deco Carnival. To create new experiences and lifestyles, this year’s event will be entitled “My Dream Life”, and will give life to ideal scenarios subdivided by age group: 0, 18, 30, 50 and 70. Companies will have the opportunity to launch new products online and offline at the same time.
The amazing range of products and events offered by the 40th edition of CIFF will be completed by a series of events and conventions, including: The Belt & Road Forum for Home Industry International Communication and Cooperation, the Forum on Channel Change in New Retail of Home Industry, the 1st China Home Industry Internet & Intelligent Technology Conference, the China Interiors and Decorations Conference and the Show of CBDA Art & Design of Soft Furnishings China 2017.
Today more than ever before, CIFF is the main furniture sector business and information platform for the Chinese and Asian market.
For further information, please go to: www.ciff.furniture
