NeoCon at 51: A 2019 NeoCon Preview

by Robert Beck | May 6th, 2019

When you’ve already done something 50 years in a row, it’s hard to come up with a new spin. But I was very pleased to see that the theMart had sent a serious contingent of NeoCon staff to Salone del Mobile.Milano to see if there were lessons to be learned – things to apply to make NeoCon even better. For the very reason that the differences between NeoCon and Salone are significant, I thought the presence of the NeoCon team showed how serious it is about listening, learning and applying lessons gleaned from other “shows” to keep improving NeoCon. There are a lot of the same-old-same-old things about NeoCon everybody is counting on not changing. Its location in Chicago makes it an “equal opportunity” travel destination from either coast and within an easy drive from a lot of the contract furniture companies’ home bases. It’s even a regular stop on …