NeoCon 2024: A Mid-Year Surge of Inspirational Hope

This past June, more than 50,000 people descended upon Chicago to attend NeoCon. Rather than simply more networking, or the chance to pick up the latest and greatest IT tote bag, participants were able to immerse themselves in a new wave of artistic expression never seen before at a NeoCon. NeoCon 2024 provided a refreshingly inspiring chance to walk away and adopt new practices in design execution and our design philosophy – but as importantly, there was a hope about the future that I feel was absent in recent years. Over the last 15 years, I have attended NeoCon periodically, typically with specific projects in mind and clients in tow.  As a general attendee, I visited the showrooms as any architect and designer would – to see how to incorporate the latest and greatest in design into our clients’ workplaces. NeoCon 2024 however, was a different experience entirely. I was …