Concurrents – Environmental Psychology: Men, Women, and Designed Spaces by Sally Augustin, Ph.D.
Recently, I’ve been asked a lot of questions about differences in how men and women sense and experience their physical environments. Generally, men and women respond in the same way to their physical worlds. They find the same sorts of colors relaxing or energizing to look at, for example. However: >Women’s fingertips can be more sensitive than men’s: both have the same number of nerve endings, but in women those nerves are often closer together because women’s hands are frequently smaller than men’s. That means it’s possible that women may notice rougher areas on a finished surface that men could miss. >Women prefer redder colors than men do. Since blue is most often selected as a favorite color by both men and women, this means that women are more likely to select violet-type shades as favorites than men. >Women do a better job at detecting and identifying smells than men; …
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