Why Watson is One to Watch

Look to the West at NeoCon 2022. This year the city of Poulsbo, in our nation’s 42nd state, Washington, raises its ranking among contract furniture centers of design excellence. Nestled among mountain vistas and forests of Douglas firs, Poulsbo is where Watson makes an award-winning offering of tables and systems. As good as that sounds, it merely introduces why Watson is one to watch. Ask Joe McKenzie, Watson’s director of marketing. “It’s something special to announce new products, attract people to see them, and then receive the validation of winning five product design awards.” The awards to which Mr. McKenzie refers came during NeoCon 2021, held last October at theMART in Chicago. Watson did more than win. They made design industry history, winning Best of NeoCon Gold five ways, with four Golds going to the same product line. The line was Haven, designed by Mike & Maaike in a collaborative …