The Founding Story of 9to5 Seating
On a recent trip to Southern California, I had an opportunity to sit down with Dara Mir, co-founder, CEO and President of 9to5 Seating. It was my first visit to the company and I was keen to learn about its history and philosophy. When the Norwegian office furniture company, Flokk Group acquired 9to5 Seating in 2019, I was familiar with some of Flokk’s European brands, for example Giroflex, HÅG and Profim but I didn’t know much about Flokk. Google to the rescue. I found this quote on the About Us page of Flokk’s website, “Flokk is the Norwegian word for flock, which in its most basic terms means a group or a gathering. But it can be much more than that. A Flokk is synonymous with a group, defined by a common idea or goal. It’s about being part of something greater than yourself while fulfilling your own personality and …
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