Felt Right’s Acoustic Solutions
Talley Goodson knows a thing or two about acoustics. During almost two decades in the industry, he led 3form. Under his direction, growth was unprecedented, transformed from a $2 million company to a $100-plus million enterprise with more than 500 employees. Hunter Douglas acquired 3form in 2007, and Goodson left in late 2019. Never one to stay on the sidelines, he decided to “retool instead of retire,” launching Felt Right soon after. With products for the consumer and now commercial sector, Goodson’s latest venture brings quality acoustic options suitable for home or workplace to a wide audience. Started as a direct-to-consumer business, Goodson envisioned broader reach, allowing average users to bring professional-grade, yet affordable pieces into their homes or smaller offices. “I wanted to have a product that was democratized, a little more accessible.” The Felt Right tiles and boards absorb up to 35% percent of reflected sound. Installing Felt …