The Bloc by Foz Design / The Mufson Partnership
Design is personal, not clinical. This concept is the reason offices (and all things with an original design intent) don’t look or feel the same. When separate design teams work together on a project, smooth sailing is not a given. But design collaboration – specifically between two separate firms – can yield fantastic end results. The Bloc, a super progressive Manhattan-based creative agency focusing on the pharmaceutical and healthcare industries, needed new offices. As a husband and wife duo, The Bloc founders Susan Viray Miller and Rico Viray wanted to sharpen their company’s brand and unify their team under one roof. “In their previous space, the character of their brand was not well defined,” said Olivier Wilkins, project manager at The Mufson Partnership. “They wanted to achieve unity and provide a clear branding experience that responds to their clients’ needs. We wanted to find a design direction that complements who …
Log in to Continue Reading
